It's Always Day One artwork

Amazon is utilising AI technology for similar and substitute products (Week 23, Lesson 3)

It's Always Day One · July 3, 2023 · 1 min

Summary

This episode briefly mentions Amazon leveraging AI for product recommendations, specifically for "similar and substitute products." While the episode title suggests a deeper dive into this topic, the provided transcript focuses largely on unrelated music and artist recommendations from Spotify. Therefore, the actual content for ecommerce operators is minimal.

Key takeaways

Themes

competitive analysise-commerce technologyproduct discovery

Topics covered

ai-powered product suggestionsamazon aicompetitive intelligenceproduct recommendation engines

Episode description

We recently observed parts of the Product's main image tagging other similar & substitute products with a White Circle Icon.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George.

Related episodes

Frequently asked about this episode

What does this episode say about competitive analysis?
Amazon uses AI for identifying similar and substitute products.
What does this episode say about e-commerce technology?
Understanding Amazon's AI in product recommendations can inform competitive strategy.
What does this episode say about product discovery?
E-commerce businesses should investigate how recommendation algorithms influence customer behavior on major platforms.

Listen