AskThePods › Ecommerce Conversations › Accessible Web Design CEO Joseph DolsonSummary To competitively expand your customer base, an accessible e-commerce site isn
Key takeaways Implement proper alt text for all product images to assist users with visual impairments. Ensure 100% keyboard navigability for all site functions, including product browsing and checkout processes. Provide clear, concise product descriptions with proper heading structures to improve readability and compatibility with assistive technologies. Test your website using automated accessibility checkers and manual testing with assistive technologies and individuals with disabilities. Prioritize selecting accessible e-commerce platforms and themes from the outset to build a foundation for an inclusive online store. Themes e-commerce best practices inclusive design web accessibility
Topics covered Episode description Millions of Internet users are blind, deaf or are otherwise unable to use a website in a traditional manner. Ensuring that a site functions well for these users is called accessibility, and our guest for this interview is an expert on that topic. Joseph Dolson is CEO and founder of Accessible Web Design, a St. Paul, MN based firm that designs and consults on accessibility matters. He joins Practical Ecommerce’s Kerry Murdock.
Related episodes How AI is Revolutionizing Print-on-Demand — David Hooker | How AI Changes Print-On-Demand, How AI Creates Photorealistic Mockups, What Traits Make Sellers Successful, How Printify’s Global Fulfillment Cuts Risk, Why Gen Z Demands Personalization (#484) — Ecommerce Coffee Break The Bouquet Theory of Building a Brand From Zero | Ep 974 — The Game with Alex Hormozi "How Do You Know When to Pivot?" Here's What 13 Businesses Actually Did — Shopify Masters AI, Data, and Platform Wars: Is Your Brand Set Up to Win? — Mark Rubin | How AI Changes Ecommerce Operations, What Strong Tech Setups Brands Need, How Platform Wars Hurt Brands, What Agentic AI Means Today, How Winning Brands Prepare Ahead (#483) — Ecommerce Coffee Break The Meta Playbook That Took True Sea Moss Beyond Nine Figures — Marketing Operators How Sundar Pichai is rethinking Google for the AI era — Decoder with Nilay Patel Frequently asked about this episode What does this episode say about e-commerce best practices? Implement proper alt text for all product images to assist users with visual impairments. What does this episode say about inclusive design? Ensure 100% keyboard navigability for all site functions, including product browsing and checkout processes. What does this episode say about web accessibility? Provide clear, concise product descriptions with proper heading structures to improve readability and compatibility with assistive technologies. What does this episode say about e-commerce best practices? Test your website using automated accessibility checkers and manual testing with assistive technologies and individuals with disabilities. What does this episode say about e-commerce best practices? Prioritize selecting accessible e-commerce platforms and themes from the outset to build a foundation for an inclusive online store. Listen Listen on Spotify Listen on Apple Podcasts Show website