#93 Retail predictions for 2019: What’s in and what’s out
Retail Gets Real · with Katherine Cullen & Susan Reda · December 17, 2018 · 23 min
Summary
This episode provides a valuable look back at retail predictions for 2019, covering anticipated trends in customer experience, technology integration, and consumer behavior. Ecommerce operators can gain insights into the historical context of retail evolution, particularly regarding the increasing role of automation, AI, and omnichannel strategies, allowing for a retrospective analysis of which predictions materialized and their lasting impact on the industry.
Key takeaways
Expect to see further blurring of online and offline retail channels as omnichannel strategies mature, focusing on seamless customer journeys across all touchpoints.
Anticipate continued integration of AI and automation in retail for tasks like inventory management, personalized recommendations, and operational efficiency.
Focus on creating engaging and personalized customer experiences to move beyond transactional sales and foster stronger customer connections.
Leverage data analytics to deeply understand evolving consumer behavior and inform strategic business decisions, adapting to demands for convenience, personalization, and value.
From experiments in retail experiences to robotics in fast casual restaurants, NRF’s Director of Industry and Consumer Insights Katherine Cullen and Susan Reda, editor of STORES Magazine, discuss the trends that are likely to shape the retail landscape in 2019. Learn more at retailgetsreal.com.
What does this episode say about retail & omnichannel?
Expect to see further blurring of online and offline retail channels as omnichannel strategies mature, focusing on seamless customer journeys across all touchpoints.
What does this episode say about ai & automation?
Anticipate continued integration of AI and automation in retail for tasks like inventory management, personalized recommendations, and operational efficiency.
What does this episode say about brand & content?
Focus on creating engaging and personalized customer experiences to move beyond transactional sales and foster stronger customer connections.
What does this episode say about analytics & attribution?
Leverage data analytics to deeply understand evolving consumer behavior and inform strategic business decisions, adapting to demands for convenience, personalization, and value.
