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#86: Todd Herman—Why You're Setting Goals Wrong (and How to Fix It)

The StoryBrand Podcast · with Todd Herman · March 5, 2018 · 28 min

Summary

This episode tackles common pitfalls in goal setting and offers a structured approach to achieving ambitious objectives. It emphasizes the importance of a "future self" vision and breaking down large goals into measurable 90-day sprints to maintain momentum and combat analysis paralysis. Ecommerce operators can apply these principles to create clearer, more actionable business goals.

Key takeaways

Themes

founder & leadership

Topics covered

goal setting strategyfuture self visualization90-day goal sprintshigh-value actionsovercoming obstacles

Episode description

90 days from now. It's not that far away, is it? That's all the time you need to accomplish a major goal, according to Todd Herman, a performance coach for athletes and business owners. He's our guest today on the Building a StoryBrand podcast. He shares his four-part blueprint for tackling big projects in 90 days instead of letting them languish and stall for an entire year or longer. He'll show you how to make reaching your goals "inevitable" by using smarter strategy and a more efficient process -- all in 90 days. If you want to scale your business as efficiently as possible, don't miss this interview! http://buildingastorybrand.com/86

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Frequently asked about this episode

What does this episode say about founder & leadership?
Define your 'future self' with extreme clarity—what specific actions are you taking, and what results are you achieving in detail? This vision is your guiding star for goal setting.
What does this episode say about founder & leadership?
Break down large, ambitious multi-year goals into focused 90-day sprints. This creates achievable milestones and helps maintain psychological momentum.
What does this episode say about founder & leadership?
Identify the specific "high-value actions" (HVAs) that directly contribute to your 90-day goals. Focus 80% of your effort on these critical tasks.
What does this episode say about founder & leadership?
Implement a weekly "90-day sprint action calendar" to schedule HVAs, ensuring consistent progress and accountability.
What does this episode say about founder & leadership?
Anticipate potential obstacles and proactively develop solutions. This "pre-mortem" approach minimizes disruptions and keeps you on track.

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