This episode compiles top tips from 8 e-commerce experts, offering a diverse range of strategies for growth in 2023. It covers critical areas like optimizing post-purchase experiences, maximizing ROI from affordable channels, leveraging AI tools, and adapting to economic challenges. This is a must-listen for e-commerce operators seeking actionable advice to thrive in the current climate.
Key takeaways
Focus on optimizing your post-purchase customer journey to drive retention and lifetime value, especially given rising acquisition costs.
Prioritize maximizing ROI from lower-cost marketing channels like email, SEO, and content marketing to drive efficient growth.
Explore and implement AI tools to enhance efficiency, personalization, and decision-making across your e-commerce operations.
Develop strategies to adapt your business model and value proposition to navigate the cost of living crisis and changing consumer spending habits.
Welcome to one of our famous expert mash-up episodes! Each of our guests have been asked for their top tip for eCommerce Success in 2023. We've been doing these episodes every January since we started – and this year the answers are even more useful and inspiring than normal. This year our guests are… Rytis Lauris from Omnisend, Sue Monhait from Gift Biz Unwrapped, Yoast SEO’s Chief Operating Officer Chaya Oosterbroek, BigCommerce’s Meghan Stabler, the founder of eCommerce Tech Derric Haynie, Chris Dawson from ChannelX (the rebranded Tamebay), Jessica Totillo Coster from the eCommerce Badassery Podcast, and Kelly Barner from the Dial P for Procurement Podcast. You'll also hear the thoughts of our host Chloe Thomas. Tune into this expert mash-up episode as we find out how to improve your post-purchase activity, ways to boost ROI from your ‘lower cost’ channels, some powerful AI tools to deploy in your eCommerce store, how we respond to the cost of living crisis – and so much more..Yoast SEO, available on Shopify and WordPress for WooCommerce >> https://ecmp.info/yoast Find out more about Treyd at https://ecmp.info/treyd .<
