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#739: Our weekly highlights and recap of powerful business lessons

Silent Sales Machine Radio · November 25, 2023 · 78 min

Summary

This episode condenses powerful lessons for Amazon sellers, focusing on practical strategies for inventory, sourcing, and business growth. Learn how to leverage programs like Small and Light, strategically manage returns, and even turn IP complaints into brand relationships. It emphasizes proactive sourcing beyond lead lists and optimizing logistics for efficiency.

Key takeaways

Themes

amazon & marketplacessupply chain & operationsfounder & leadership

Topics covered

amazon small and light programfba returns managementstrategic product sourcingip complaint resolutionasin shelf liferoute optimization for sourcing

Episode description

Highlights from this episode include discussing the small and light program, silentjim.com/returns (for sellers who don't want to handle all their returned items) and selling seasonal items. The guest also discusses how he took an IP complaint and turned it into an opportunity to develop a relationship with the brand!   We covered episode #667 - New PAC student Just a few months in and crushing it - Kevin Alazmo. You can listen to the full episode at https://silentjim.com/podcast   Highlight topics: "So how'd you get started?" The guest shares details regarding his first Yankee candle sales by FBM (Fulfilled by merchant). (Jim cautions sellers to avoid sourcing from close outs or liquidations as it's a bit of a risky approach).   "From candles, what happened next?" The guest talks about how he is selling primarily topical clearance items but how they have morphed into replens and bundles! Jim also reminds listeners that if they do utilize leads lists, they should be utilized as a research tool and starting point to rabbit trail off of! (rather than just buying the exact products on the list!) Jim's recommendations are to get off the beaten path, build relationships, take advantage of local resources and get your own list of ASINs! And remember that every good Replen ASIN is going to have a shelf life - which may be a few weeks or months but will eventually die off (temporarily or even permanently).   The guest quotes Inky Johnson, "Learn from the mistakes of others because you can't make them all yourself!" Jim shares that this is essentially his definition of wisdom!   "One more tip I wanted to share…" The guest gives a golden tip of how to route out your store stops using GPS and adding stops to be able to hit every place you need to go! Jim then discusses how to go about growing your business and that really starts with teaching someone els

Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Utilize the Amazon Small and Light program to reduce fulfillment costs for eligible products.
What does this episode say about supply chain & operations?
Develop a clear strategy for managing product returns, potentially outsourcing to services like silentjim.com/returns to save time and resources.
What does this episode say about founder & leadership?
When sourcing products, especially for Amazon, prioritize building direct relationships with brands and local resources rather than solely relying on lead lists to find unique and profitable ASINs.
What does this episode say about amazon & marketplaces?
Treat lead lists as a starting point for deeper research to "rabbit trail" into new product opportunities and avoid market saturation from buying identical items.
What does this episode say about amazon & marketplaces?
Implement GPS route optimization for in-person sourcing trips to maximize efficiency, allowing you to hit more stores and acquire more inventory in less time.

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