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#73: Whitney Johnson—How to Protect Your Company in a World of Disruption

The StoryBrand Podcast · with Whitney Johnson · December 4, 2017 · 35 min

Summary

This episode with Whitney Johnson focuses on understanding and navigating disruption within a company. It emphasizes the importance of clear communication and strategic planning to not only protect your business but also to foster growth amidst change. The discussion likely provides actionable frameworks for leaders to adapt their companies to evolving market landscapes.

Key takeaways

Themes

founder & leadershipbrand & content

Topics covered

navigating disruptionstrategic planningclear communicationbusiness growth

Episode description

As consumers, we admire disruptors like Netflix, Uber, and Apple. But as a business leader, disruption can cause you to lose sleep at night. You've got to stay ahead of the competition or you might get left behind. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Whitney Johnson to talk about how to prepare your team to manage change in an age of disruption. She's an expert on this topic and gives you some strategies to help you feel competent and confident in the dynamic business realm you work in. http://buildingastorybrand.com/73

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Frequently asked about this episode

What does this episode say about founder & leadership?
Companies must proactively identify and address potential disruptions to minimize their negative impact.
What does this episode say about brand & content?
Clear and concise messaging is crucial for internal alignment and external communication during times of change.
What does this episode say about founder & leadership?
Strategic planning should incorporate flexibility to adapt to unforeseen market shifts and competitive pressures.
What does this episode say about founder & leadership?
Investing in continuous learning and skill development within the organization can build resilience against disruption.

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