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71: Get The Actionable Insights You Need To Drive Massive Sales Now And Cultivate Customer Lifetime Loyalty

eCommerce Fastlane · with Michael Vadini · November 30, 2019 · 41 min

Summary

This episode highlights how Shopify brands can leverage business intelligence and analytics to overcome disconnected marketing analysis, understand key performance indicators, and drive long-term profitability. It emphasizes the importance of a unified data approach to optimize product strategy, cultivate customer loyalty, and ultimately boost sales.

Key takeaways

Themes

shopify & ecommerce platformsanalytics & attributioncustomer retention

Topics covered

ecommerce analyticsbusiness intelligenceshopify data integrationmarketing analysiskpiscustomer lifetime valueproduct strategy optimization

Episode description

My guest on today’s episode is Michael Vadini the Co-Founder and CEO of Glew.io. They have a powerful Ecommerce Analytics and Business Intelligence (BI) software solution that consistently helps Shopify brands save time and sell more. They deliver business intelligence, alerts, and automation to help you generate more revenue, cultivate loyal customers, optimize product strategy and most importantly help drive longterm profitability.For Shopify businesses of all sizes, this is an important episode to level-up your knowledge on what growth insights can be revealed paired with an easy process to implement.What You Will Learn Today…How to fix the disconnected marketing analysis process that many Shopify brands have.A business intelligence solution that will better assist in the collection, reporting, and actioning of your data.Connecting your Shopify store, Google Analytics, advertising channels, and marketplaces to help you understand key performance indicators and maximize your profitability.How to gain a significant competitive advantage with a data warehouse, ecommerce analytics, and business intelligence.Links And Resources Mentioned In This EpisodeGlew - Exclusive 30-Day Free Trial For Podcast Listeners (use code: 1STMONTHFREE)Glew Shopify AppGlew PlusThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and every one personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loy

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Frequently asked about this episode

What does this episode say about shopify & ecommerce platforms?
Implement a business intelligence solution to centralize data from Shopify, Google Analytics, advertising channels, and marketplaces for a holistic view of performance.
What does this episode say about analytics & attribution?
Utilize collected data to understand key performance indicators (KPIs) and identify areas for maximizing profitability.
What does this episode say about customer retention?
Connect various data sources to gain a significant competitive advantage through comprehensive ecommerce analytics.
What does this episode say about shopify & ecommerce platforms?
Leverage insights from BI tools to optimize product strategy and foster customer lifetime loyalty.
What does this episode say about shopify & ecommerce platforms?
Address disconnected marketing analysis processes by adopting a unified data collection, reporting, and actioning system.

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