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#70: Dorie Clark—How to Start a Business That Will Make You Money

The StoryBrand Podcast · with Dorie Clark · November 13, 2017 · 35 min

Summary

This episode, featuring Dorie Clark, delves into the essential strategies for new entrepreneurs to build a profitable business. It emphasizes the importance of identifying a clear market need, developing a sustainable business model, and effectively communicating value to customers to ensure financial viability and growth from the outset.

Key takeaways

Themes

founder & leadershipbrand & contentfinance & fundraising

Topics covered

early-stage business strategyidentifying market needssustainable business modelsvalue proposition claritystartup funding

Episode description

If you've ever seriously thought about starting a business of your own, you've probably discovered how difficult it is to get good advice on how to do it. What you need is a map, a blueprint, of how to get from your cubicle to doing what you love. And you need to know how to make money at it. Because, let's face it, making a good living is an important part of your security and happiness. This week, Donald Miller sits down with Dorie Clark, author of Entrepreneurial You, on the Building a StoryBrand podcast. Dorie's interviewed over 50 highly successful entrepreneurs about how they've monetized doing something they care about, and she's going to share with us all their secrets. You're going to learn the 3 key phases to develop your startup. By the time you've moved through these phases, you'll be making good money and doing what you love. http://buildingastorybrand.com/70

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Frequently asked about this episode

What does this episode say about founder & leadership?
Focus on solving a specific, identifiable problem for a defined target audience to ensure market demand.
What does this episode say about brand & content?
Develop a robust business model that outlines clear revenue streams and cost structures before extensive investment.
What does this episode say about finance & fundraising?
Prioritize effective communication of your unique value proposition to attract and retain customers.
What does this episode say about founder & leadership?
Start small and iterate, testing assumptions and adapting your offerings based on early feedback.

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