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#699: Branded Bundles on Amazon are on FIRE!

Silent Sales Machine Radio · September 7, 2023 · 49 min

Summary

Selling branded bundles on Amazon is a highly effective strategy for ecommerce operators to create unique, defensible listings. By combining easily sourced inventory with at least one exclusive item, sellers can bypass competition and establish strong profit margins. This episode details how to leverage this approach to build a robust Amazon business, emphasizing careful planning to avoid pitfalls and maximize success.

Key takeaways

Themes

amazon & marketplacesproduct & merchandisingsupply chain & operations

Topics covered

amazon branded bundlesunique asin creationexclusive product sourcingamazon listing optimizationwholesale inventory for bundlesamazon fba profitability

Episode description

On today's all new episode we dive into the topic of selling BRANDED BUNDLES on Amazon.   We are super excited to launch ProvenBrandedBundles.com!   We've been seeing some exciting success stories and momentum on our team lately with this concept! One of our students discussed today has all 40 of his branded bundle listings on Amazon on FIRE (all of them are doing well!)   There's a lot to love about doing bundles the right way on Amazon. You have easily sourced inventory on a unique ASIN (listing) that's impossible for others to sell against because one or more of the items in the bundle is something that ONLY you can source. When set up properly, you can see amazing results.   There are pitfalls to avoid, and you definitely DO NOT want to blindly guess your way through setting these up, but WOW - this is a powerful strategy for those ready to do the work!   Watch this episode on our YouTube channel here: https://youtu.be/qSQd3s4Tokk   Don't forget to check out sellerboard, our awesome sponsor - THE accurate profit analytics tool for Amazon sellers that helps you calculate your profit precisely accounting for all hidden fees and in real time. Use our link and get a TWO month free trial: https://SilentJim.com/numbers    Show note LINKS: ProvenBrandedBundles.com has launched! Visit the page for details on discounts for PAC and coaching students!   SilentSalesMachine.com - text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online!

Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Focus on creating bundles with at least one exclusive or hard-to-source item to establish a competitive moat and prevent others from selling against your ASIN.
What does this episode say about product & merchandising?
Leverage readily available wholesale inventory for components that are not exclusive, ensuring a balance between uniqueness and ease of sourcing.
What does this episode say about supply chain & operations?
Thoroughly plan and research your bundle strategy to avoid common pitfalls; haphazard bundling can lead to costly mistakes and missed opportunities.
What does this episode say about amazon & marketplaces?
Utilize profit analytics tools like Sellerboard to precisely track profits and account for all hidden fees, ensuring accurate performance assessment of your branded bundles.
What does this episode say about amazon & marketplaces?
Explore creating unique ASINs through bundling to differentiate your offerings and increase perceived value for customers, potentially leading to higher conversion rates.

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