Retail Gets Real artwork

#54 How DSW stays a step ahead

Retail Gets Real · with Roger Rawlins and Jared Poff · April 16, 2018 · 21 min

Summary

DSW leadership discusses how they are re-evaluating strategy and adopting new retail concepts to stay ahead of the competition. Learn how this established retailer is fighting the "retail is dead" myth by demonstrating innovation, adapting to change, and focusing on customer experience in a rapidly evolving market. This episode provides valuable insights for any retailer looking to thrive amidst disruption.

Key takeaways

Themes

retail & omnichannelfounder & leadershipanalytics & attribution

Topics covered

dsw business strategyretail innovationomnichannel retailcustomer experience enhancementdigital transformation in retailretail leadership strategies

Episode description

After 25 years in business, DSW is re-evaluating its strategy and adopting new retail concepts to skip ahead of the competition. CEO Roger Rawlins and CFO Jared Poff join Retail Gets Real to discuss their recent successes and where the reinvention is taking the company. Hear how DSW is fighting the “retail is dead” myth and demonstrating how the company is alive and kicking.

Related episodes

Frequently asked about this episode

What does this episode say about retail & omnichannel?
DSW combats the 'retail is dead' narrative through continuous re-evaluation of its strategy and the adoption of innovative retail concepts.
What does this episode say about founder & leadership?
The company emphasizes integrating online and physical store experiences to create a seamless omnichannel journey for customers.
What does this episode say about analytics & attribution?
DSW prioritizes customer-centricity, leveraging data and technology to understand and meet evolving customer needs and enhance loyalty programs.
What does this episode say about retail & omnichannel?
Strategic leadership from CEO Roger Rawlins and CFO Jared Poff is critical in navigating market changes and differentiating DSW in the competitive footwear industry.
What does this episode say about retail & omnichannel?
DSW's success is attributed to its agile approach, allowing quick adaptation to market shifts, optimizing supply chain management, and embracing digital transformation.

Listen