#45 Natural talent: How spreading wellness grew a business
Retail Gets Real · with Kate Ross LeBlanc · February 14, 2018 · 19 min
Summary
This episode features Kate Ross LeBlanc, co-founder of Saje Natural Wellness, who shares her journey of building a successful retail business centered on natural products and a strong community focus. She emphasizes how a mission-driven approach to wellness and exceptional customer service have been pivotal to Saje's growth. Ecommerce operators can learn how to cultivate a devoted customer base and scale a brand by authentically embedding their values.
Key takeaways
Build your business around a strong, authentic mission that resonates with your target audience, as Saje did with natural wellness.
Prioritize exceptional customer service as a core pillar of your business strategy to foster community and loyalty.
Leverage direct customer engagement and education to highlight product benefits and differentiate your brand in a competitive market.
Focus on creating all-natural, high-quality products that align with growing consumer interest in health and well-being.
Develop a strong sense of community around your brand to drive advocacy and long-term customer relationships.
The joy of life, as Kate Ross LeBlanc feels, is being well. As CEO and Co-Founder of Saje Natural Wellness, her mission is to care for a devoted community through her line of all-natural products. LeBlanc shares her passion and some Peppermint Halo with Retail Gets Real, and outlines why service is a core pillar of her phenomenally-successful business.
