This episode traces the journey of a father-son duo from retail arbitrage to building a multi-million dollar brand on Amazon. It highlights their strategic shift to private label bundling for defensibility and scaling, emphasizing the importance of community, coaching, and a structured approach to Amazon selling.
Key takeaways
Start selling on Amazon with low-risk arbitrage or simple bundling strategies before investing heavily in private label to learn the ropes and validate demand.
Develop unique product bundles of popular, complementary items to create defensible private label offerings that are hard for competitors to replicate.
Utilize Amazon Brand Registry and secure trademarks to protect your private label bundles and prevent unauthorized sellers.
Leverage communities and coaching programs to gain insights, avoid common pitfalls, and connect with experienced sellers and service providers.
Systemize your operations for sourcing, inventory management, and financial oversight to support rapid scaling on Amazon.
Today's guests are heading towards doing $1.4-1.5Million in sales on Amazon in 2021 and are projecting to double that next year. They credit our coaching team for what they've developed as you'll hear. They are most excited about the brand protected bundles they've built that are selling very well and are easily sourced. They started with the simple strategies that we teach in our ProvenAmazonCourse.com course and ran a thriving RA (retail arbitrage) business in the US while traveling internationally as their first successful model, and from there they've grown steadily into build branded bundles. This father son duo (who requested anonymity except for first names) will hit about $170K in November 2021 at great margins. There are lessons in this episode for new and established sellers alike. Today's guests: Tracy and Jarred (first names only by request) along with our coaching director Nathan Bailey Check out our sponsor website: Sellics https://sellics.com/silentsales Get serious help in optimizing your PPC campaigns! Use this link for your free trial. LINKS: ProvenBrandBuilding.com - New strategy we've developed so you can easily build a bundle with popular, well known brands and sell it at a great margin on Amazon WITHOUT any worries of competitors getting on your listing! This new course will be FREE for all PAC students (see link to PAC below) ProvenAmazonCourse.com (aka PAC) is the course that Tracy and Jarred started with. As mentioned above, all PAC students will get the ProvenBrandBuilding.com</
What does this episode say about amazon & marketplaces?
Start selling on Amazon with low-risk arbitrage or simple bundling strategies before investing heavily in private label to learn the ropes and validate demand.
What does this episode say about brand & content?
Develop unique product bundles of popular, complementary items to create defensible private label offerings that are hard for competitors to replicate.
What does this episode say about founder & leadership?
Utilize Amazon Brand Registry and secure trademarks to protect your private label bundles and prevent unauthorized sellers.
What does this episode say about amazon & marketplaces?
Leverage communities and coaching programs to gain insights, avoid common pitfalls, and connect with experienced sellers and service providers.
What does this episode say about amazon & marketplaces?
Systemize your operations for sourcing, inventory management, and financial oversight to support rapid scaling on Amazon.
