Eric Borgeson, a successful Amazon seller, details his strategy for generating $3 million in sales with a small, remote team. He reveals a 10% net take-home margin and discusses leveraging rented warehouse space to avoid owning physical inventory. This episode is a masterclass in efficient Amazon business scaling and achieving a flexible ecommerce lifestyle.
Key takeaways
Implement a 'Proven Product Partnering' (PPP) model to help brands launch on Amazon and earn a fee, rather than investing your own capital.
Explore the "replens" model for recurring revenue from replenishable products, ensuring steady sales.
Utilize product bundling to increase average order value and enhance profitability on Amazon listings.
Outsource warehousing through rental agreements or 3PLs to avoid significant overheads and maintain a flexible, remote operation.
Focus on wholesale sourcing strategies to identify profitable products for resale on Amazon, as a core component of your inventory strategy.
Here's another dad who gets to be home thanks to his ecommerce business! Today's guest has been a member of our community for some time now. He was actually a guest of the show back in 2017 which was just after I had my total loss house fire from a lightning strike (a year I'll never forget!) Since that time, Eric has steadily grown his business and enjoys a flexible lifestyle working from home with a small team. He doesn't have an office or even own any warehouse space. He "rents" some space from a local warehouse that has excess space. His net take home (after all employees and other expenses) is about 10% of total sales, and he's expecting to do about $3million in sales in 2021. Today we talk about wholesale sourcing strategies, Eric's new interest in the replens model, the PPP model (PPP is "Proven Product Partnering" - the model where you get paid to help brands get onto amazon) and even some bundling. Today's guest: Eric Borgeson Listen on YouTube: https://youtu.be/YotmKrcXJ-E LINKS: https://ProvenAmazonCourse.com - the comprehensive course that contains all our Amazon training modules (including wholesale, PPP, Bundles and Replens as well as several others not listed below individually as well) https://ProvenBundlingCourse.com - our most recent Amazon bundle training https://ProvenAmazonCourse.com/replens - the REPLENS only module by itself https://ProvenProductPartnering.com - the Amazon selling model where you spend none of your own money but get paid to help other brands get onto Amazon and sell well https://ProvenWholesaleSourcing.com - This course teaches how to find and what to say to the wholesale companies https://JimCockrumCoaching.com- our coaching team. Free consult. Call us! https://SilentJim.com/updates - get smartphone alerts when we have a new episode Support@SilentSalesMachine.com - contact us if you have questions!
