#268 - Top 10 Strategies Most Amazon Sellers Don’t Know About

Serious Sellers Podcast · August 3, 2021 · 39 min

Summary

This episode reveals 10 overlooked strategies for Amazon sellers to gain a competitive edge. It covers advanced keyword research tactics, deciphering true product variation sales, and leveraging demand analysis tools to identify profitable product opportunities on Amazon and beyond. Implement these strategies to uncover hidden niches and optimize your listings effectively.

Key takeaways

• Utilize Cerebro's advanced rank filter to identify keywords where only 1-2 competitors are ranking highly, indicating less competition and easier ranking opportunities.
• Analyze product variations by using the Chrome extension's "review insights" to see which child ASINs are dominating sales based on review distribution, preventing unequal inventory investment.
• Employ the Helium 10 Chrome extension's "demand analyzer" on Alibaba, Shopify, or Etsy to instantly gauge Amazon search volume, top sellers, and keywords for potential product ideas.
• Don't rely solely on combined sales data for variations; use review insights to understand individual child ASIN performance.
• Understand that the same BSR across child items means combined sales, not equal individual sales for each variation.

Themes

Topics covered

Episode description

Episode 268 of the Serious Sellers Podcast digs into some of the most powerful Helium 10 tool strategies most sellers aren’t even aware of!

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?

Utilize Cerebro's advanced rank filter to identify keywords where only 1-2 competitors are ranking highly, indicating less competition and easier ranking opportunities.

What does this episode say about product & merchandising?

Analyze product variations by using the Chrome extension's "review insights" to see which child ASINs are dominating sales based on review distribution, preventing unequal inventory investment.

What does this episode say about organic & seo?

Employ the Helium 10 Chrome extension's "demand analyzer" on Alibaba, Shopify, or Etsy to instantly gauge Amazon search volume, top sellers, and keywords for potential product ideas.

What does this episode say about amazon & marketplaces?

Don't rely solely on combined sales data for variations; use review insights to understand individual child ASIN performance.

What does this episode say about amazon & marketplaces?

Understand that the same BSR across child items means combined sales, not equal individual sales for each variation.

Listen

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