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214. Replay: 15 Ways to Spring Clean Your eCommerce Business

eCommerce Badassery · April 4, 2023 · 16 min

Summary

This episode offers 15 actionable strategies for ecommerce operators to refresh and optimize their businesses as they exit Q1. It covers key areas like website optimization, email marketing, and streamlining operations, providing a comprehensive guide to declutter and enhance efficiency for renewed growth. Ecommerce professionals will learn how to identify and address bottlenecks, refine customer experiences, and improve overall marketing strategies.

Key takeaways

Themes

shopify & ecommerce platformsemail & smsconversion & crobrand & content

Topics covered

website audit checklistconversion rate optimization tacticsshopify theme selection and updateemail list cleaning and segmentationcustomer journey mappingoperational efficiency toolsmarketing channel performance analysis

Episode description

Every business has a way of turning into a bit of a shitshow. Things get messy, overwhelming, and not so organized. But with spring in the air and the end of Q1 upon us, now is a great time to Spring clean our businesses! In this week’s episode, we’re talking about 15 things you can do to spring clean your business right now and move forward feeling refreshed and renewed! Here’s what you’ll learn: Ways to optimize your email marketing, your business operations, your customer experience, your website, and your overall marketing strategy When to update your Shopify theme Plus a bonus tip on optimizing your mind Episodes Mentioned Episode 39 - 5 Things You Can Do to Step into Your Role as CEO eCommerceBadassery.com/39 Episode 44 - Creating an Email Marketing Calendar eCommerceBadassery.com/44 Episode 38 - Sales Tax for eCommerce eCommerceBadassery.com/36 Episode 37 - Mini-Episode: Privacy, GDPR, CCPA, Oh My! eCommerceBadassery.com/37 Read the Full Transcript eCommerceBadassery.com/214 FREE Resource Library Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! http://ecommercebadassery.com/facebook Let’s connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands. https://ecommercebadassery.com/klaviyo Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services… Email Marketing Help: https://ecommercebadassery.com/email-marketing eCommerce Help: https://ecommercebadassery.com/ecommerce-help Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, re

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Frequently asked about this episode

What does this episode say about shopify & ecommerce platforms?
Audit your website for user experience improvements, considering a Shopify theme update to enhance functionality and aesthetics.
What does this episode say about email & sms?
Implement email list cleaning and segmentation strategies to refine messaging and create a more effective email marketing calendar.
What does this episode say about conversion & cro?
Identify and eliminate inefficiencies in daily operations by streamlining workflows and processes to improve profitability and smoothness.
What does this episode say about brand & content?
Map your customer journey to pinpoint friction points and implement improvements for a more positive and memorable customer experience.
What does this episode say about shopify & ecommerce platforms?
Review your overall marketing strategy, analyze channel performance, and pivot tactics to optimize ROI and ensure brand messaging consistency.

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