Ecommerce Conversations artwork

20 Years in Ecommerce for Miva's CEO

Ecommerce Conversations · with Rick Wilson · January 19, 2022 · 22 min

Summary

In this episode, Miva's CEO Rick Wilson distills 20 years of ecommerce experience, offering invaluable lessons from the dot-com era to modern platform strategies. Ecommerce operators will gain insights into the evolution of online retail, strategic business growth, and fundraising, directly from a veteran who has navigated significant industry shifts and led a pioneering platform.

Key takeaways

Themes

business strategy & leadershipecommerce evolutionfundraising & investmentplatform development

Topics covered

b2b vs. b2c ecommercecapital raising strategiesearly ecommerce landscapeecommerce platform evolutionentrepreneurial advicefuture of ecommerceleadership in techmiva's growth journeyproprietary software strategytech company acquisition

Episode description

It's been a wild ride for Rick Wilson. He started in ecommerce in the 1990s as a salesman with Miva, the pioneering platform. In 2007 he joined an investor group that purchased the business. Fast forward to 2022 and Wilson is Miva's CEO. He recently completed the company's second capital raise and authored a second book.

Frequently asked about this episode

What does this episode say about business strategy & leadership?
Understand the foundational shifts in ecommerce from the 1990s to today to better anticipate future trends and platform necessities.
What does this episode say about ecommerce evolution?
Learn key considerations for business acquisition and investment in the tech sector, drawing from Miva's experience.
What does this episode say about fundraising & investment?
Adopt leadership philosophies for scaling an ecommerce technology company, including managing growth and securing capital.
What does this episode say about platform development?
Identify the strategic differentiators for proprietary software in a competitive SaaS market.
What does this episode say about business strategy & leadership?
Extract actionable advice for aspiring ecommerce entrepreneurs and established business owners based on decades of industry insight.

Listen