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194. [BIZ BITE] What Should I Use as a Post-Purchase Upsell

eCommerce Badassery · January 19, 2023 · 2 min

Summary

This episode reveals how to effectively boost average order value using post-purchase cross-sells. Learn to identify the most suitable products for these high-converting offers, directly impacting your bottom line with actionable strategies to maximize immediate revenue.

Key takeaways

Themes

conversion & croproduct & merchandising

Topics covered

post-purchase upsellscross-selling strategiesaverage order value optimizationproduct recommendations

Episode description

One of the easiest ways to increase the average order value of your eCommerce store is with cross-sells, but a post-purchase cross-sell is one of the highest converting options. Tune in to hear how to choose the best products to use in a post-purchase cross-sell. Join the Lounge https://bit.ly/3TqGNHy Show Notes & Transcript http://ecommercebadassery.com/194 Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services: Email Marketing Help https://ecommercebadassery.com/email-marketing eCommerce Help https://ecommercebadassery.com/ecommerce-help Book a Strategy Call https://ecommercebadassery.com/ecommerce-help/#strategycalls FREE Resource Library Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place! Sign Up for the Resource Library Here https://ecommercebadassery.com/freestuff Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. Review the eCommerce Badassery Podcast https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683 This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

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Frequently asked about this episode

What does this episode say about conversion & cro?
Focus on relevance: Offer products that naturally complement the original purchase to increase conversion rates for post-purchase upsells.
What does this episode say about product & merchandising?
Consider consumables or accessories: These often make ideal post-purchase offers as customers are likely to need them again or enhance their initial purchase.
What does this episode say about conversion & cro?
Test and optimize: Continuously experiment with different upsell products and messaging to discover what resonates best with your customer base.
What does this episode say about conversion & cro?
Highlight value: Clearly articulate the benefits of the upsell item to encourage customers to add it to their order.

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