Chontelle Fossey of The Lily Pot transformed her business by focusing on clear goals, consistent action, and data-driven decisions. This episode reveals her 6-step strategy for rapid growth, including how she achieved financial stability by consistently paying herself. Ecommerce operators will learn how to track and measure performance to align actions with objectives for impactful results.
Key takeaways
Implement a system for tracking key business metrics to ensure every action aligns with your goals and leads to measurable progress.
Prioritize consistent 'do the work' action, even in challenging circumstances or inconvenient time zones, as demonstrated by Chontelle's success in ad testing.
Leverage data to make informed decisions and adapt your strategy, rather than relying on assumptions, to accelerate business growth.
Join a supportive community or mentorship program to gain accountability, shared knowledge, and accelerate learning and growth, as Chontelle did with The Inner Circle.
Focus on setting clear, specific, and measurable business goals to provide a roadmap for your efforts and enable rapid progress.
Why do some people make big progress fast while the rest of us take longer to find our path to success? When Chontelle Fossey joined the Inner Circle, I kept my eye on her. Chontelle owns The Lily Pot, a fast growing business in New Zealand where she sells and ships live house plants right from her home… that's right, live! Chontelle is the perfect example of what's possible when you focus on your goals, show up, and actually 'do the work' to make them happen. I first noticed Chontelle in our $15 Ads Made Easy week. Even though she worked in the opposite time zone, she was showing up and doing the work. I was intrigued because she was getting good results from her ad tests even though she was selling live plants to a tiny audience. When she joined the Inner Circle, I was watching. In her first 5 months of being a member of The Inner Circle, Chontelle had a total transformation of her business and has even been able to pay herself for 7 weeks in a row. Chontelle set up a way to track and measure her results and made sure that every action she took was aligned with her goals. She stayed focused and based her decisions on the numbers. She's the perfect example of what's possible when you focus on your goals, show up and actually 'do the work' to make them happen. Today, Chontelle joins us on the podcast to share the strategy behind her fast growth and her 6 steps to making big progress in her business. Grab a coffee and listen in, you won't want to miss this! Don't worry about taking notes, you can also read all about Chontelle's 6 steps to making big progress here: https://thesoci
What does this episode say about founder & leadership?
Implement a system for tracking key business metrics to ensure every action aligns with your goals and leads to measurable progress.
What does this episode say about analytics & attribution?
Prioritize consistent 'do the work' action, even in challenging circumstances or inconvenient time zones, as demonstrated by Chontelle's success in ad testing.
What does this episode say about dtc strategy?
Leverage data to make informed decisions and adapt your strategy, rather than relying on assumptions, to accelerate business growth.
What does this episode say about founder & leadership?
Join a supportive community or mentorship program to gain accountability, shared knowledge, and accelerate learning and growth, as Chontelle did with The Inner Circle.
What does this episode say about founder & leadership?
Focus on setting clear, specific, and measurable business goals to provide a roadmap for your efforts and enable rapid progress.
