eCommerce Badassery artwork

174. [BIZ BITE] Do Hashtags Still Work on Instagram & How Many Should I Use?

eCommerce Badassery · October 20, 2022 · 4 min

Summary

This episode tackles the enduring question of Instagram hashtag effectiveness for ecommerce businesses. The host shares her recent experiences to help listeners determine if and how to best leverage hashtags for increased reach and engagement in a constantly evolving algorithm landscape. It offers actionable guidance on hashtag strategy to connect with ideal customers, making it a valuable listen for optimizing Instagram for sales.

Key takeaways

Themes

organic & seobrand & content

Topics covered

instagram hashtagsinstagram algorithmsocial media marketinginstagram reachcontent strategy instagramhashtag experimentation

Episode description

If you're trying to grow your Instagram audience and get in front of more of your perfect customer you're probably disheartened by the lack of reach and engagement on Instagram. You might be wondering how much effort you should be putting into hashtags to increase your visibility on the platform or if it's worth your time. Today I'm breaking down my recent experience so you can decide what's right for you. Tune in for all the details. Episodes Mentioned 85. Why You Might Be Doing Social Media Wrong & How to Do It Right with Katie Wight http://ecommercebadassery.com/85 69. How to Create Content That Converts: The Rocks Method https://ecommercebadassery.com/69 Other Helpful Links Holiday Planning Guide + Content Prompts http://ecommercebadassery.com/holiday Show Notes & Transcript http://ecommercebadassery.com/174 Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services: Email Marketing Help https://ecommercebadassery.com/email-marketing eCommerce Help https://ecommercebadassery.com/ecommerce-help FREE Resource Library Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place! Sign Up for the Resource Library Here https://ecommercebadassery.com/freestuff Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. Review the eCommerce Badassery Podcast https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683 This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Related episodes

Frequently asked about this episode

What does this episode say about organic & seo?
Experiment with different hashtag quantities and types (niche, branded, broad) to see what resonates with your specific audience and content.
What does this episode say about brand & content?
Focus on identifying and utilizing hashtags that your target audience actively follows and searches for, rather than just popular, generic tags.
What does this episode say about organic & seo?
Regularly analyze your Instagram insights to measure the impact of your hashtag strategy on reach, engagement, and follower growth.
What does this episode say about organic & seo?
Integrate your hashtag strategy within a broader Instagram content plan; hashtags are a discovery tool, not a solo growth hack.

Listen