#172: Is India the Fastest Growing Opportunity on Amazon? - Verun Rastogii

Serious Sellers Podcast · with Verun Rastogii · August 29, 2020 · 33 min

Summary

Unlock the massive potential of the Indian Amazon market. This episode reveals how to navigate this rapidly growing e-commerce landscape, offering insights into local sourcing, unique market dynamics, and incredibly low PPC costs. A must-listen for sellers looking to expand their global footprint.

Key takeaways

• Explore Amazon India: It's a rapidly expanding market with projected economic growth and a relatively young e-commerce user base.
• Leverage local sourcing: 80-90% of products in India are sourced locally, presenting opportunities for cost-effective inventory.
• Benefit from low PPC costs: Advertising on Amazon India can be significantly cheaper, with keyword costs as low as 10 cents.
• Consider local partnerships: For foreign sellers, partnering with an Indian company can streamline the process of selling in the region.

Themes

Topics covered

Episode description

Episode 172 of the Serious Sellers Podcast hosts a local expert and Amazon seller with the latest on an exploding Indian e-commerce market.

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?

Explore Amazon India: It's a rapidly expanding market with projected economic growth and a relatively young e-commerce user base.

What does this episode say about paid acquisition?

Leverage local sourcing: 80-90% of products in India are sourced locally, presenting opportunities for cost-effective inventory.

What does this episode say about supply chain & operations?

Benefit from low PPC costs: Advertising on Amazon India can be significantly cheaper, with keyword costs as low as 10 cents.

What does this episode say about founder & leadership?

Consider local partnerships: For foreign sellers, partnering with an Indian company can streamline the process of selling in the region.

Listen

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