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155: Make Fulfillment An Integral Part Of Your Competitive Advantage And Growth Strategy

eCommerce Fastlane · with Michael Krakaris · May 3, 2021 · 38 min

Summary

This episode reveals how optimizing fulfillment with services like Deliverr can transform it from a cost center into a powerful growth engine for Shopify brands. Learn how fast delivery drives customer loyalty, boosts conversions, and reduces customer acquisition costs across all sales channels, including marketplaces.

Key takeaways

Themes

supply chain & operationscustomer retentionconversion & croshopify & ecommerce platforms

Topics covered

fast fulfillment2-day deliverynext-day deliveryamazon prime-like badgingreduce cpamarketplace selling

Episode description

Today’s episode is brought to you by Visely, an incredible e-commerce personalization and search solution for Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Michael Krakaris the Co-Founder of Deliverr. They are a DTC fulfillment service that helps Shopify merchants of any size to offer 2-day and next-day delivery to their buyers.Their ultra-fast fulfillment speeds give buyers an unparalleled online shopping experience. This drives positive reviews, customer loyalty, and ultimately more sales and lifetime value for Shopify merchants.What You Will Learn TodayHow Shopify brands leverage fast fulfillment as a growth driver and an improved customer experience.How to implement Amazon Prime-like badging next to your products to increase sales.How Deliverr has been able to help brands reduce their cost-per-acquisition and ad spend efficiency.How to increase sales on marketplaces like Amazon, Walmart, eBay, and Wish.Links And Resources MentionedDeliverr$100 Free Shipping Option - thanks MichaelBattery Fulfillment With DeliverrHey Dude Shoes Case Study - Reduces CPA By Over 25%Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?Listen to the eCommerce Fastlane Podcast on Apple Podcasts, Spotify, Stitcher,

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Frequently asked about this episode

What does this episode say about supply chain & operations?
Leverage fast fulfillment (2-day/next-day) to significantly improve customer experience and drive repeat purchases, mimicking Amazon Prime-like service.
What does this episode say about customer retention?
Implement fast shipping badges on your product pages to visibly communicate delivery speed, leading to increased conversions and sales.
What does this episode say about conversion & cro?
Utilize optimized fulfillment to lower your customer acquisition costs (CAC) and improve ad spend efficiency by converting more traffic into buyers.
What does this episode say about shopify & ecommerce platforms?
Expand your sales channels effectively by providing fast fulfillment across marketplaces like Amazon, Walmart, eBay, and Wish, enhancing your competitiveness.
What does this episode say about supply chain & operations?
Consider DTC fulfillment services to manage complex logistics, reduce overheads, and ensure consistent, rapid delivery across your entire product catalog, including specialized items like batteries.

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