This episode offers an essential look ahead at the 2020 retail landscape, highlighting key trends like re-commerce, the maturation of experiential retail beyond mere "Instagrammable moments," and the growing influence of wellness and CBD products. Ecommerce operators will gain a strategic perspective on adapting their businesses to evolving consumer behaviors and market demands for sustainability and genuine experiences.
Key takeaways
Focus on integrating re-commerce models to tap into the growing secondhand market and appeal to sustainability-conscious consumers.
Develop sophisticated experiential retail strategies that offer genuine value and engagement, moving beyond superficial or solely Instagrammable displays, to create lasting customer connections.
Evaluate the potential for incorporating wellness and CBD products into your offerings, understanding how these trends are shaping consumer demand and category expansion.
Analyze the STORES Magazine 2020 retail trends forecast to benchmark your strategy against industry predictions and identify emerging opportunities.
Understand that evolving consumer values like sustainability and well-being are driving significant shifts; align your brand and product offerings to authentically meet these new expectations.
Re-commerce, experiences and CBD ... oh my! In this episode, we look ahead to 2020 with Susan Reda, editor of NRF’s STORES Magazine, who digs into the insights reported in STORES’ 2020 retail trends forecast. Read STORES’ full 2020 retail trends forecast to see the full list of predictions, and listen to the full episode to hear why Reda thinks experiential retail is maturing beyond Instagrammable moments and how wellness trends are shaping the future of retail. Learn more at retailgetsreal.com.
What does this episode say about retail & omnichannel?
Focus on integrating re-commerce models to tap into the growing secondhand market and appeal to sustainability-conscious consumers.
What does this episode say about brand & content?
Develop sophisticated experiential retail strategies that offer genuine value and engagement, moving beyond superficial or solely Instagrammable displays, to create lasting customer connections.
What does this episode say about product & merchandising?
Evaluate the potential for incorporating wellness and CBD products into your offerings, understanding how these trends are shaping consumer demand and category expansion.
What does this episode say about retail & omnichannel?
Analyze the STORES Magazine 2020 retail trends forecast to benchmark your strategy against industry predictions and identify emerging opportunities.
What does this episode say about retail & omnichannel?
Understand that evolving consumer values like sustainability and well-being are driving significant shifts; align your brand and product offerings to authentically meet these new expectations.
