The Ecommerce Roadmap artwork

134. You're probably wasting money on this

The Ecommerce Roadmap · October 25, 2022 · 22 min

Summary

This episode challenges ecommerce operators to re-evaluate how they invest in solutions, highlighting the financial drain of

Key takeaways

Themes

finance & fundraisingfounder & leadershipanalytics & attribution

Topics covered

efficient resource allocationroi from external serviceseffective expert collaborationmeasuring business investmentsavoiding wasted spend

Episode description

Recently, I had an eye opening experience that flipped my thinking about being busy. About 5 minutes later, I had an "aha" moment when I connected the dots and realized how much money we waste in our business when we operate in a constant state of busyness. In this episode, I'm sharing my ridiculous story because it demonstrates how easily we fall into this pattern. The short version is that I want us to be more aware of how we go looking for solutions to solve our "noisy" problems. We hire a virtual assistant, an expert, or buy a course, or join a program. And then we only go half way, and we don't get the results we hoped for. We can't abdicate responsibility for our results, yet we do this all the time. I made a list of tips for working with Experts and Service Providers. I think it works for Courses and Programs too.When you follow this process, you have an improved chance of success: Communicate the outcome you're looking for Get buy in from the expert Find a way to measure the results Ask them what they need from you to be successful Make

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Frequently asked about this episode

What does this episode say about finance & fundraising?
Define precise, measurable outcomes when hiring experts or investing in courses, moving beyond vague needs.
What does this episode say about founder & leadership?
Gain explicit buy-in from service providers on the specific outcome they are committing to deliver, not just the task.
What does this episode say about analytics & attribution?
Establish clear metrics to measure the success of any external engagement to ensure accountability and track ROI.
What does this episode say about finance & fundraising?
Proactively ask experts what they need from you to succeed, fostering a collaborative approach and ensuring you're enabling their best work.

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