This episode explores how KONE, an elevator and escalator company, is leveraging technology and digital platforms to optimize urban mobility. While not directly applicable to typical ecommerce businesses, the discussion on digital transformation, service innovation, and enhancing customer experience (even for a B2B product like elevators) offers valuable insights for ecommerce operators looking to differentiate and add value to their offerings.
Key takeaways
Consider how your core product/service can be enhanced with digital platforms to create new value streams and customer experiences, similar to KONE's approach with elevators.
Explore opportunities for tailored content or advertising within your existing customer touchpoints to improve engagement and monetization.
Analyze how your business can contribute to sustainability through energy efficiency and optimized operations, even if your product isn't inherently 'green.'
Think about the 'micro-journeys' your customers take and how you can optimize each step for a seamless and safe experience.
Investigate how data and technology can transform a long-standing product or service into a modern, connected solution.
In episode #123 of Commerce Talks with Alexander Graf, I sit down with Johannes Rastas, Head of Services and Solutions R&D at KONE, to explore the fascinating world of elevators and urban mobility. We delve into KONE's mission to enhance urban life by ensuring seamless and safe micro-journeys for over 1 billion people daily. Johannes shares insights into KONE's global operations, highlighting their leadership in new equipment and modernization markets. We discuss the evolving role of technology in optimizing people flow and the potential for digital platforms to revolutionize the elevator experience. From energy savings to tailored advertising, discover how KONE is shaping the future of urban infrastructure. Join us for an engaging conversation on elevating urban life to new heights.
Frequently asked about this episode
What does this episode say about customer experience?
Consider how your core product/service can be enhanced with digital platforms to create new value streams and customer experiences, similar to KONE's approach with elevators.
What does this episode say about digital transformation?
Explore opportunities for tailored content or advertising within your existing customer touchpoints to improve engagement and monetization.
What does this episode say about service innovation?
Analyze how your business can contribute to sustainability through energy efficiency and optimized operations, even if your product isn't inherently 'green.'
What does this episode say about urban mobility?
Think about the 'micro-journeys' your customers take and how you can optimize each step for a seamless and safe experience.
What does this episode say about customer experience?
Investigate how data and technology can transform a long-standing product or service into a modern, connected solution.
