This episode breaks down how product-based businesses can effectively leverage podcasts for promotion. It covers strategies for securing guest spots, differentiating between advertising and partnerships, and identifying podcasts with an ideal listener base. Ecommerce operators will learn actionable steps to integrate podcasting into their marketing, build brand authority, drive referral traffic, and ultimately acquire new customers.
You’re listening to this podcast to learn all the ins and outs of running an eCommerce business, but have you ever thought of appearing as a guest on one yourself? In today’s episode, we're talking about how can you use podcast guest spots and podcast advertising to help grow your product-based business and the best ways to approach finding a show that is going to have your ideal customers listening to it. What You’ll Learn The main ways that product-based businesses can use podcasting into their marketing strategy The difference between advertising on a show and partnering with a podcaster How product-based business owners can find guest spots on other podcasts Episodes Mentioned 47. From the Kitchen Floor to a 7-Figure B Corp Brand: How Kristi Soomer Built Encircled With No Fashion Experience http://ecommercebadassery.com/47 66. How to Do Affiliate Marketing for Product-Based Businesses http://ecommercebadassery.com/66 103. What to Expect When Working with Creators + Tips & Tricks for Making Reels Easier with Harley Jordan http://ecommercebadassery.com/103 105. PR for Product-Based Businesses with Nora Wolf http://ecommercebadassery.com/105 Connect with Noemi & Gabor Website: https://www.podcastconnections.co/ LinkedIn: https://www.linkedin.com/in/noemiberes/ Twitter: https://twitter.com/NoemiBeres Read the Full Transcript http://ecommercebadassery.com/119 FREE Resource Library Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! http://ecommercebadassery.com/facebook Let’s connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrep