118. [BIZ BITE] What is the Best Day & Time to Send Marketing Emails SLUG:

eCommerce Badassery · with null · April 7, 2022 · 4 min

Summary

This episode reveals the optimal days and times to send marketing emails for maximum revenue impact, based on millions of emails sent. It guides ecommerce operators on how to personalize their email sending strategy and understand what metrics truly matter beyond open rates.

Key takeaways

• The host recommends specific high-performing days and times for email sends, drawing from personal experience with millions of emails, though these aren't explicitly detailed in the provided transcript, the implication is that listeners will gain this insight.
• Ecommerce businesses must test different email sending days and times for their specific audience to identify what works best, rather than relying on generic benchmarks.
• Key metrics beyond open rates, such as revenue generated per send, are critical for evaluating the effectiveness of email sending strategies.
• A/B testing different send times and days is crucial to optimize email performance and revenue generation.

Themes

Topics covered

Episode description

If only you had a crystal ball to tell you the best day and time to send your marketing emails so they made the biggest impact and generated the most revenue… Well, you sort of do and it’s in today’s episode. After sending millions of emails I’m sharing the days and times I’ve seen the most revenue generated plus giving you a few tips and tricks on how you can figure out what is best for your business and customer. What You’ll Learn How to determine the best day and time for YOU to send emails The best days and times to send emails in my experience How you can test your email sending strategy and what metrics to consider Episodes Mentioned 104. How Many Emails Should I Send Per Week in My eCommerce Business? http://ecommercebadassery.com/104 Read the Full Transcript http://ecommercebadassery.com/118 FREE Resource Library Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you! http://ecommercebadassery.com/facebook Let’s connect on Instagram @ecommercebadassery https://instagram.com/ecommercebadassery Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands. Work With Me Interested in getting my brain focused on YOUR business? Learn more about my services… Email Marketing Help: https://ecommercebadassery.com/email-marketing eCommerce Help: https://ecommercebadassery.com/ecommerce-help Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear. Review

Related episodes

• Upsells & Cross-Sells: Increase Revenue Through AOV Optimisation By Nick Trueman— Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners
• 329: 3 Things You Must Know Before You Take a Business Loan— The Ecommerce Roadmap
• Get Found in ChatGPT and Claude, Not Just Google: The Content-Led Growth Playbook— eCommerce Fastlane
• #757 -Inside A 9-Figure K-Beauty Brand— Serious Sellers Podcast
• #1085: The five biggest developments in Amazon reselling right now— Silent Sales Machine Radio
• Hint's Refreshed Positioning Taps Into Hydration as a Cultural Movement— Total Retail Talks

Frequently asked about this episode

What does this episode say about email & sms?

The host recommends specific high-performing days and times for email sends, drawing from personal experience with millions of emails, though these aren't explicitly detailed in the provided transcript, the implication is that listeners will gain this insight.

What does this episode say about conversion & cro?

Ecommerce businesses must test different email sending days and times for their specific audience to identify what works best, rather than relying on generic benchmarks.

What does this episode say about analytics & attribution?

Key metrics beyond open rates, such as revenue generated per send, are critical for evaluating the effectiveness of email sending strategies.

What does this episode say about email & sms?

A/B testing different send times and days is crucial to optimize email performance and revenue generation.

Listen

Listen on SpotifyListen on Apple PodcastsShow website