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#111: Simplify Private Label (PL) using promotional companies

Silent Sales Machine Radio · with Christi Michelle · March 7, 2018 · 68 min

Summary

This episode reveals an unconventional strategy for private label sellers: leveraging promotional product companies to source high-profit items. This method allows entrepreneurs to discover unique products with built-in branding opportunities, bypassing traditional sourcing challenges and securing strong margins.

Key takeaways

Themes

product & merchandisingamazon & marketplacessupply chain & operations

Topics covered

private label sourcingpromotional product companieshigh-profit productsproduct differentiationunconventional sourcing

Episode description

You've never heard of this idea before! On today's show Christi Michelle joins Jim to discuss how she uses promotional companies to find virtually unlimited, high-profit private label product opportunities. Promo companies are the companies that typically supply marketers with things like custom printed mugs or pens, but Christi has tapped into a goldmine of opportunities with very nice profit margins! You'll definitely want to check out her new course at PromotionalCompanySourcing.com after this episode! All links are listed at SilentJim.com as always Stay updated with us on Facebook Messenger PromotionalCompanySourcing.com

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Frequently asked about this episode

What does this episode say about product & merchandising?
Explore promotional product companies as an untapped resource for private label sourcing beyond typical B2B applications.
What does this episode say about amazon & marketplaces?
Identify products from promotional vendors that can be rebranded and sold with significant profit margins on e-commerce platforms.
What does this episode say about supply chain & operations?
Investigate the potential for 'virtually unlimited' product opportunities by adapting promotional items for direct-to-consumer sales.
What does this episode say about product & merchandising?
Consider the competitive advantage of sourcing through less conventional channels to differentiate your private label offerings.
What does this episode say about product & merchandising?
Evaluate the profit potential of custom-printed merchandise for broader market appeal rather than just corporate giveaways.

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