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#1058: What are the best and worst starting point business models if you're new to Amazon selling or are struggling so far??

Silent Sales Machine Radio · September 2, 2025 · 44 min

Summary

For new or struggling Amazon sellers, this episode advocates for a low-risk, high-success model focusing on replenishing common, easily sourced products to fill Amazon's "underserved shelf space." It dissects why popular but riskier paths like wholesale and private label are often detrimental starting points, guiding sellers toward a more sustainable and automatable entry into Amazon FBA.

Key takeaways

Themes

amazon & marketplacessupply chain & operationsfounder & leadership

Topics covered

amazon fba for beginnersreplenishable products amazonamazon business models comparisonlow-risk amazon selling strategyinventory sourcing for amazon fbacommon amazon seller mistakes

Episode description

There's a reason we start all new Amazon sellers in our community with the same proven, time tested, low risk, low cost, high odds of success model. It works. It's the core new seller model taught in our award winning ProvenAmazonCourse.com training and our coaching.   What is that model? Filling the underserved and unstocked shelf space at Amazon's 100s of warehouses in the US with common, boring and easily sourced inventory is simply a beautiful, expansive and fully automatable biz model - as evidenced by the 100s of success stories on our show!   But many new sellers go down different paths and regret it... What are the common paths that new sellers go down, and what are the risks and challenges of each of them? We talk about wholesale, private label, selling used books, thrifting and clearance aisle sourcing among other models and explain why they all pale in comparison to starting out with selling replenishables sourced easily online of from any authorized retailer.   Watch this episode on our YouTube channel here: https://youtu.be/C13ahVi8HGY   Show note LINKS: SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!

Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Start Amazon FBA with "replenishables" – common, easily sourced products from online or authorized retailers – due to its low risk, low cost, and high success rate compared to other models.
What does this episode say about supply chain & operations?
Avoid starting with wholesale, private label, used books, or thrifting/clearance aisle sourcing on Amazon as these typically involve higher capital, more complexity, and greater risks for new sellers.
What does this episode say about founder & leadership?
Leverage the "underserved and unstocked shelf space" within Amazon warehouses by providing consistently needed products, allowing for a more scalable and automatable business.
What does this episode say about amazon & marketplaces?
Focus on building a foundation by learning Amazon FBA mechanics with a simpler model before venturing into more complex strategies that require significant investment in product development or brand relationships.
What does this episode say about amazon & marketplaces?
Utilize community resources like the "My Silent Team" Facebook group and free consultations to gain support and guidance as an Amazon seller.

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