This episode reveals a contrarian Amazon selling strategy: ignoring the 'buy box' to profit from urgent customer needs. Operators learn to identify millions of ASINs where customers prioritize speed over lowest price, allowing sellers to command higher margins by strategically stocking products in Amazon's FBA network that are currently out of stock or understocked by faster shipping options. This approach focuses on capitalizing on Amazon's fulfillment capabilities to meet immediate customer demand, bypassing conventional pricing wars.
Key takeaways
Focus on identifying popular Amazon ASINs that are currently out of stock or only available with slow shipping options via FBA, as customers will pay a premium for fast delivery.
Utilize Amazon's FBA network to stock products strategically, targeting items where other sellers are not leveraging fast fulfillment, allowing for higher pricing and profit margins.
Shift away from the traditional 'win the buy box' mentality; instead, target products where customer urgency (e.g., last-minute gift purchases) creates demand for quicker, albeit more expensive, delivery.
Actively seek out ASINs that have zero units in Amazon's warehouses but show evidence of steady sales by third-party sellers fulfilling from their own inventory.
Avoid top 1% branded products where Amazon often suppresses prices; this strategy works best for the vast majority of the catalog outside of these highly competitive items.
There is a GROWING pool of viable, reseller eligible, understocked and ENTIRELY UNSTOCKED products that you could be selling on Amazon. Today I PROVE it and show you how to see it for yourself. In fact - I show you how to go see about 2 - 2.5 million of them ANYTIME YOU'D LIKE. Watch this episode on our YouTube channel here: https://youtu.be/OVRGTOFfx-U Show note LINKS: ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated for free for life! SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options. Our supportive, active and SUCCESS FILLED Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam Join 81,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! You'll see over 2,500 success story posts from students of the ProvenAmazonCourse training! SilentJim.com/keepa - Keepa is the only tool you need when starting off selling. Our Keepa podcast episode is number 369 at https://SilentJim.com. It is a great intro to what Keepa is and why it's our recommended tool. Khang and 3PMercury (aka "The system")
What does this episode say about amazon & marketplaces?
Focus on identifying popular Amazon ASINs that are currently out of stock or only available with slow shipping options via FBA, as customers will pay a premium for fast delivery.
What does this episode say about supply chain & operations?
Utilize Amazon's FBA network to stock products strategically, targeting items where other sellers are not leveraging fast fulfillment, allowing for higher pricing and profit margins.
What does this episode say about conversion & cro?
Shift away from the traditional 'win the buy box' mentality; instead, target products where customer urgency (e.g., last-minute gift purchases) creates demand for quicker, albeit more expensive, delivery.
What does this episode say about amazon & marketplaces?
Actively seek out ASINs that have zero units in Amazon's warehouses but show evidence of steady sales by third-party sellers fulfilling from their own inventory.
What does this episode say about amazon & marketplaces?
Avoid top 1% branded products where Amazon often suppresses prices; this strategy works best for the vast majority of the catalog outside of these highly competitive items.
