100+ Product Updates from Shopify and What They Mean for You

Shopify Masters · with Glen Coates and Desiree Motamedi · February 28, 2023 · 44 min

Summary

This episode dives into over 100 recent Shopify product updates with insights from Shopify VPs Glen Coates and Desiree Motamedi. It breaks down key new features across POS, checkout, marketing, analytics, and internationalization, explaining their strategic rationale and how they empower merchants to enhance operations, customer experience, and drive growth.

Key takeaways

• Leverage Shopify's new POS features to streamline in-person sales and unify inventory with your online store, improving omnichannel efficiency.
• Explore updated marketing and analytics tools to gain deeper customer insights and optimize your campaigns for better reach and conversion.
• Utilize new international commerce functionalities to expand your market reach and simplify cross-border selling operations.
• Implement the latest checkout enhancements to reduce friction and improve conversion rates on your Shopify store.
• Investigate B2B specific updates to tailor your Shopify storefront for wholesale operations and manage complex business-to-business transactions more effectively.

Themes

Topics covered

Episode description

In this special episode of Shopify Masters, you'll hear from Glen Coates, Vice President of Product and Desiree Motamedi, Vice President of Product Marketing, about 100+ new product updates Shopify rolled out this month and what they mean for you and your business.

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Frequently asked about this episode

What does this episode say about shopify & ecommerce platforms?

Leverage Shopify's new POS features to streamline in-person sales and unify inventory with your online store, improving omnichannel efficiency.

What does this episode say about retail & omnichannel?

Explore updated marketing and analytics tools to gain deeper customer insights and optimize your campaigns for better reach and conversion.

What does this episode say about conversion & cro?

Utilize new international commerce functionalities to expand your market reach and simplify cross-border selling operations.

What does this episode say about analytics & attribution?

Implement the latest checkout enhancements to reduce friction and improve conversion rates on your Shopify store.

What does this episode say about shopify & ecommerce platforms?

Investigate B2B specific updates to tailor your Shopify storefront for wholesale operations and manage complex business-to-business transactions more effectively.

Listen

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