How do I use supplier payment term negotiation for ecommerce?

Expert answer · sourced from 1 podcast episode

Short answer

Using invoice financing to cover inventory can cost you up to 5% of your gross margin, a steep price for poor cash flow. The real goal is negotiating payment terms directly with your suppliers, freeing up cash without paying a third party for the privilege.

TL;DR

The most important number to remember when thinking about supplier payments is 5%. As Kunle Campbell detailed on the 2X eCommerce Podcast, using supplier invoice financing solutions to buy more time on your payments can come with a margin hit of up to 5%. These services, which cover your invoice for a set period, often charge 1-2% per month. It's a quick fix for a cash crunch, but it directly eats into your profitability and masks the real problem. The goal isn't to get better at financing, it's to make financing unnecessary.

The key is to improve your payment terms directly with your suppliers. For many new businesses, the starting point is a deposit structure, often 30% down and 70% upon shipment, as Nathan Resnick mentioned on The My Wife Quit Her Job Podcast. While this is standard, it's a terrible position for Cash Flow Management. You’re paying for goods long before you can sell them. The objective is to negotiate your way out of this arrangement as your relationship and order volume grow.

On the Firing The Man podcast, Ben Leonard laid out a clear progression. The first step is negotiating the deposit structure itself, perhaps from 50/50 to 30/70. The next goal is to move to "net" terms, like Net 30 or Net 60. This means you don't have to pay your supplier until 30 or 60 days after you've received the goods. As the hosts of Future Commerce discussed, achieving this means you can sell through a significant portion of your inventory, converting it to cash before the bill is even due. This completely changes the financial dynamics of your business.

Negotiating terms isn't just about unit cost. It’s a fundamental business practice that demonstrates you're a serious partner. Once your cash flow is strong, you can even use payments strategically in the opposite way. Tomer Rabinovich explained on the Serious Sellers Podcast that he sometimes offers to pay trusted suppliers more upfront, say 100% instead of 30/70, to show partnership and secure his place as a priority client. This move is only possible once you’ve mastered your cash flow, and that mastery begins with negotiating better supplier payment terms.

Cited episodes (1)

  1. The eCom Ops Podcast — Actionable insights: Saving Your Budget in eCommerce by Choosing the Right Payment Option with Karla Dembik cover art

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